IDENTIFY REVENUE SHIFTS, MARKET ADJACENCIES & UNKNOWNS THAT IMPACT
AWS IN CLOUD COMPUTING
YCC Revenue Shift The cloud computing market for Central America is gradually growing owing to the presence of major market players, such AWS, Microsoft, Google, Salesforce, and others. Further, the home-grown players, such as Claro, Entel Cloud, and Ascenty, are foraying into this space, making the market competitive. On the other hand, edge computing market in the region is characterized by presence of global players (Cisco, HPE, Huawei, and IBM), along with the increased competitiveness from home grown players (MOXA, Kio Networks, and NobleProg). The demand for cloud and edge is increasing in the region post-COVID-19 pandemic. The organizations from Central American countries are increasing their cloud adoption to support business continuity. Further, the growing adoption of IoT-based devices in verticals, such as energy and utilities, government, and healthcare, is driving the growth of edge computing market. Central American companies are migrating to cloud infrastructures rapidly, creating revenue opportunities for several global companies to expand their operations in the region by providing cloud and edge solutions. For instance, in February 2021, AWS opened its first office in San Jose, Costa Rica to support rising adoption of cloud solutions. Such strategies, along with local data center operations and customized solution deployment are expected to increase the regional market share of players. Interconnections MnM has identified opportunities for cloud and edge computing market vendors in Costa Rica and Central America in various interconnected markets, such as IoT, IIoT, IT Services, and Data Center. The ecosystem of these markets, along with cloud and edge, facilitate the cloud infrastructure development for remote work. According to the survey carried out in collaboration with American Chamber of Commerce of Costa Rica, El Salvador, Nicaragua, Honduras, Guatemala, and the Dominican Republic, more than 50% of the companies did not have adequate infrastructure for remote work when the pandemic hit. Currently, by leveraging the technology adoption across these markets, more than 80% of the companies have their workforce operating remotely. The companies from cloud and edge computing market can partner with the local/home-grown players to expand their market share. Further, providing additional capabilities, such as data center as a service, IoT solutions, and analytics can help the vendors to leverage untapped opportunities in interconnected markets. Unknowns MnM has helped the client to identify opportunities in Central American SaaS, PaaS, and IaaS markets along with the Edge market. Additionally, MnM identified the market share of Costa Rica in both markets to help tap on to the lucrative opportunities in the country. The other key unknown factors that MnM has focused on include growth drivers, regional trends, regulatory landscape, pre- and post-COVID scenarios, and ecosystem across the region. MnM also helped the client to identify key players and home-grown players in each SaaS, PaaS, IaaS, and Edge markets along with their regional business approach, key regional partners, and product offerings. This has helped the client in taking sound business decisions for various growth strategies, such as partnerships, acquisitions, and product enhancements. Revenue Impact Delivered MnM identified the overall revenue opportunity of worth USD 4 Billion from 2022 to 2027 in the regional cloud marketspace. Further, MnM identified the revenue opportunity of USD 400 Million from 2022 to 2027 in central American edge computing market. The revenue opportunities were also stated for SaaS, PaaS, and IaaS markets to help the client deep dive into segments and take informed decisions regarding market investments. The competitive landscape exercise helped the client to get actionable insights on novel business opportunities with existing regional stakeholders, market expansion, and product enhancement.
YCC Revenue Shift The market for DRaaS is highly competitive with the presence of numerous large-scale and small-scale players. Major competitors, such as Microsoft, IBM, VMware, and AWS, have shifted focus to cloud-based solutions. The high demand for DRaaS solutions across Italy is driven by increasing cloud adoption as a result of COVID-19 pandemic. Businesses across Italy are going digital and adopting cloud computing to salvage the situation and maintain business continuity. Keeping the data of the company protected is necessary for the ongoing virtual environment. DRaaS, has therefore proved to be an effective solution in mitigating threats that CIOs are considering across Italian organizations when evaluating their data center needs. Further, the DRaaS service type segments such as backup & restore, real-time replication, data protection, and professional services are assisting SMEs and large enterprises in Italy to have better disaster recovery plans and faster data recovery services to continue business operations. Italy has witnessed a growth in the adoption of recovery plans among municipalities from 25.8% in 2009 to 48.8% in 2015. Moreover, after the COVID-19 crisis, Italy established a recovery and resilience plan. Hence, for long-term sustainable growth with a high-profit margin, organizations across Italy could generate new revenue streams leveraging their client revenue shift towards achieving robust disaster recovery and business continuity plans to lower TCO, save time, and allow IT teams to shift focus to higher-value tasks. Enterprises across Italy also lags in technology integration of novel technologies, such as AI and ML based DRaaS solutions. Partnerships and collaborations with various large and small-scale DRaaS players could provide high growth opportunities for Italian organizations. These strategies are identified as the potential growth opportunities which could help enterprises across the region to accelerate product innovation, increase research & development, and increase its share in the market. Interconnections MnM has identified opportunities for DRaaS vendors in Italy in various interconnected markets, such as: • Cloud Infrastructure Services • Cloud Backup • Cloud Storage • Security as a Service DRaaS vendors has strong offerings in the security as a service market with its disaster recovery as a service platform. The enterprises across Italy can leverage its platform to build solutions to tap into these markets. Further, the partnerships with small-scale players and emerging start-ups from these markets would provide added userbase to the DRaaS vendors across the region. Unknowns MnM has helped DRaaS vendors in identifying the loopholes in product features, marketing strategy, geographic reach, and partner ecosystem across Italy. MnM identified the growth drivers, regional trends, pre and post COVID scenarios, and technological analysis for the Italy DRaaS TAM. Furthermore, the upcoming technological trends such as AI and ML based DRaaS solutions would drive the revenue growth. DRaaS vendors across the region can leverage AI for several purposes which includes predicting potential outcomes for better and more accurate examination of data sets to assess potential threats and automating the disaster recovery processes. MnM has identified that cloud-based solutions and services across the Italian DRaaS market are the most adopted in the post-covid phase and witnesses’ huge growth opportunities in the next 3-4 years. Further, backup & restore DRaaS service type is estimated to hold the largest market share and is expected to have highest growth in the next five years. Revenue Impact Delivered MnM has helped Italian DRaaS vendors to identify the TAM for DRaaS market. We have identified the revenue opportunity of worth USD 200 to 250 million from 2022 to 2027. MnM has also helped Italian DRaaS vendors in identifying the weak areas by providing global DRaaS market competitive landscape which includes major factors such as market share of top vendors, company evaluation quadrant, key market developments across Italy.